The pandemic has radically transformed the way businesses interact with their customers. Digital Marketing has become an indispensable and effective strategy for businesses to reach a global audience cost-effectively in a measurable way.

As most companies and businesses understand the importance of digitising their operations, there is a growing need for advanced experts in the digital marketing field. This opens doors to a wide range of career opportunities for digital marketing course graduates across sectors.

Many of our graduates have gone on to land job roles or successfully did a career switch to the relevant field despite having zero background in Digital Marketing.

The IBF Standards Training Scheme (“IBF-STS”) provides funding for data analytics training in Singapore and assessment programmes accredited under the Skills Framework for Financial Services.

For our training programmes that are accredited under the IBF Standards, eligible Singaporeans & PRs can apply for funding support under the IBF Standards Training Scheme (IBF-STS), subject to all eligibility criteria being met.

For training programmes commencing from 1 Jan 2023 onwards:

• 50% of direct training cost*
• Only Singapore Citizens aged 40 years old and above will be eligible for 70% co-funding of direct training costs.
• Funding support is capped at $3,000
• Kindly note that from 3 Oct 2022, GST funding support will no longer be applicable for all courses.
• Funding of training courses under the Critical Core skills and Future-Enabled skills categories will only be available to locals (Singapore Citizens or Singapore Permanent Residents) employed in the financial sector (i.e. by financial institutions or SFA certified FinTech firms)

For more information on the funding support, please visit: https://www.ibf.org.sg/programmes/Pages/IBF-STS.aspx

For Singaporeans age 25 years old and above, you may use your SkillsFuture Credits to pay for the remaining course fees. A step-by-step guide will be emailed to you to guide you with the claim application.

Yes, the digital marketing course is supported under the UTAP program.

Under this program, NTUC members can enjoy up to $250 course fee support (subject to eligibility requirements).

Upon successful completion of this course, attendees will be awarded an IBF-accredited Digital Marketing Certificate.

The course curriculum includes Digital Marketing Introduction and is designed for beginners without any relevant background. There will be live guided learning assisted by experienced trainers and training assistants.